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9:26 pm October 20, 2010
| larryloebig
| | Oakland | |
| Member | posts 4 | |
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I am a certified111 coach, mediator and trainer.
Guerrilla Marketing Master Coach and Trainer.
PhD Candidate http://www.wisr.edu
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4:30 pm October 22, 2010
| Marc
| | Philadelphia, PA | |
| Admin
| posts 177 |  
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Larry,
thanks for this and welcome!
would you be willing to share a bit more about "guerilla marketing" and what you are doing there.. what is the fundamental UVP, in one or two paragraphs, who is your target market, how do people benefit from your training?
And what are you studying at WISR?
Cheers,
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9:13 pm December 27, 2010
| larryloebig
| | Oakland | |
| Member | posts 4 | |
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I am researching and developing coaching, mediation and accelerated learning. I have also enrolled in the Relationship Coaching Institute and this will also be a new area for my professional development.
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9:20 pm December 27, 2010
| larryloebig
| | Oakland | |
| Member | posts 4 | |
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Post edited 9:28 pm – December 27, 2010 by larryloebig
Guerrilla Marketing started in the 1980's when Jay Levinson took a leave from his work as a marketing director and was teaching at UC Berkeley. He found there was a lack of good material for small business and entrepreneurial development. The book Guerrilla Marketing was published in 1984 and it has sold over 14 million copies in 60 languages and continues to be one of the best selling books on small business marketing.
Marketing is everything we do to communicate about our services and our business. We have identified over 250 different marketing tools and the average successful guerrilla business uses a combination of 64 different marketing tools to communicate. Guerrilla Marketing is based on various human sciences and measurement vs. using the time honored Big Budget and ineffective marketing guesswork.
My goal as a certified guerrilla marketing coach and certified guerrilla marketing master trainer is to develop the Guerrilla Marketing Academy.
It was one of the first business philosophies that advocated a 4 day work week. Something Jay and the rest of our staff have been making a part of our lifestyle.
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9:49 pm December 29, 2010
| Marc
| | Philadelphia, PA | |
| Admin
| posts 177 |  
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Larry. THis is fascinating. What is your website? I would love to talk to you.
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11:03 pm December 29, 2010
| larryloebig
| | Oakland | |
| Member | posts 4 | |
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Post edited 11:16 pm – December 29, 2010 by larryloebig
I am closing http://www.sfo.com my internet hosting company. I was contemplating turning it into a wordpress hosting site however my partners were not interested in learning and supporting wordpress… so we will close the sfo.com hosting business and sell the domain. I do have The Socially Responsible Internet company Inc. for some work I do with non profits and to continue in the development of a cpanel and whmcs hosting company – you can find info at http://www.econetwork.net.
My coaching site is Mastercoach.com it is an outdated site and I am planning on turning it into a word press site.
I have a few Guerrilla oriented domains to also turn into wordpress sites.
I am also helping http://www.wisr.edu create a wpmu community – http://www.wisrville.org
http://www.California.com was my second internet company and we transferred the domain in late 2007 – during the transfer period we worked on developing sfo.com (san francisco online) to continue working with the customers of california.com and created a cpanel hosting system in order to give the customers a transition period to find new web and email hosts.
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9:15 am December 30, 2010
| Marc
| | Philadelphia, PA | |
| Admin
| posts 177 |  
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Thanks Larry, very interesting. I can see your interest in WordPress. I think we agree it's quite revolutionary technology. Please keep us posted on your activities.
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